Health as you’ve

never seen it.

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Health as you’ve

never seen it.

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Our approach

Awareness and change

Health as you’ve never seen it.

We work with ideas, voices, creative languages and unexpected connections until a new perspective emerges.

Because health and science can be captivating – all it takes is the courage to surprise.

Our services

01

Rare Disease Marketing — Metodo MaRe™

Launch strategy · Patient listening · Product communications · Promotional materials for physicians and specialists · Congress support
01

Rare Disease Marketing — Metodo MaRe™

  • Launch strategy
  • Patient listening
  • Product communications
  • Promotional materials for physicians and specialists
  • Congress support
Discover Metodo MaRe™
02

Strategy & AI Insights

  • Market and competitor landscape analysis
  • Strategic positioning
  • AI-driven patient journey design
  • Scenario planning
  • Competitive intelligence
03

Stakeholder Engagement

  • Relationships with key opinion leaders (KOLs) and scientific societies
  • Relationships with patient organizations
  • Activation of networks and qualified partners
  • Media training for spokespeople and KOLs
04

Content Production

  • Concept ideation and development
  • Collaborations with illustrators, cartoonists and digital artists
  • Video productions for film festivals
  • Podcasts and vodcasts
  • Social media video development and production
05

External Communications

  • Awareness campaigns
  • Media relations
  • Influencer and creator marketing
  • Social media management: editorial planning, creative development and content publishing
06

Internal Communications

  • Employee engagement and company culture campaigns
  • Employer branding
  • Spokesperson and media training
  • Internal ambassador activation
07

Event Production

  • Launch and press events
  • Advisory boards and scientific symposia
  • Collaborations with festivals and major cultural events
  • Local roadshows
  • Experiences for patients and caregivers

Our services

01

Rare Disease Marketing — Metodo MaRe™

  • Launch strategy
  • Patient listening
  • Product communications
  • Promotional materials for physicians and specialists
  • Congress support
Discover Metodo MaRe™
01

Rare Disease Marketing — Metodo MaRe™

Launch strategy · Patient listening · Product communications · Promotional materials for physicians and specialists · Congress support
02

Strategy & AI Insights

  • Market and competitor landscape analysis
  • Strategic positioning
  • AI-driven patient journey design
  • Scenario planning
  • Competitive intelligence
03

Stakeholder Engagement

  • Relationships with key opinion leaders (KOLs) and scientific societies
  • Relationships with patient organizations
  • Activation of networks and qualified partners
  • Media training for spokespeople and KOLs
04

Content Production

  • Concept ideation and development
  • Collaborations with illustrators, cartoonists and digital artists
  • Video productions for film festivals
  • Podcasts and vodcasts
  • Social media video development and production
05

External Communications

  • Awareness campaigns
  • Media relations
  • Influencer and creator marketing
  • Social media management: editorial planning, creative development and content publishing
06

Internal Communications

  • Employee engagement and company culture campaigns
  • Employer branding
  • Spokesperson and media training
  • Internal ambassador activation
07

Event Production

  • Launch and press events
  • Advisory boards and scientific symposia
  • Collaborations with festivals and major cultural events
  • Local roadshows
  • Experiences for patients and caregivers

HonBoard for Rare Diseases

We chart a course where there are no maps.

A beacon in the sea of rare diseases.
Bringing clarity to every stage of a new therapy’s launch.
Where points of reference are lacking, we bring light and direction.

DISCOVER HOW

HonBoard for Rare Diseases

We chart a course where there are no maps.

A beacon in the sea of rare diseases.
Bringing clarity to every stage of a new therapy’s launch.
Where points of reference are lacking, we bring light and direction.

DISCOVER HOW

Your team. You just don't know it yet.

We approach every project as if it were our own. Because to us, it is.
From the initial strategy to the final render, we’re right there with you – bringing expertise, enthusiasm and zero compromise on quality.

Your team. You just don't know it yet.

We approach every project as if it were our own. Because to us, it is.
From the initial strategy to the final render, we’re right there with you – bringing expertise, enthusiasm and zero compromise on quality.

Sangue bianco(White Blood)

Presented at the Italian Pavilion
during the 2026 Cannes Film
Festival, this short film brings
together, in a symbolic setting,
the stories of Jessica and
Lorenzo, now cured of acute
lymphoblastic leukaemia, and
Paolo, Pietro’s father, in a
narrative of memory and hope.

Our

projects

Amgen Italy Find out more

Due di noi(Two of Us)

Gilead Sciences Italy

Our

projects

The film intertwines the stories
of Chiara and Teresa, two women
living with metastatic breast
cancer. This documentary follows
their everyday lives,
relationships and plans for the
future, revealing the person
beyond the diagnosis.
Find out more

Scatti di Rinite.
Le smorfie che
non fanno ridere(Rhinitis Snaps: The Grimaces
That Aren’t Funny)

Authentic faces and gestures,
captured by Giorgio Galimberti,
tell the story of an
often-underestimated condition:
allergic rhinitis. The photographs
reveal its very real impact on the
daily lives of those affected.

Our

projects

FIRMA, a Menarini Group company Find out more

Press Play to Start

Darkness becomes the starting
point for a journey through sound
and perception. This immersive
experience brings people closer
to the reality of those living
with a visual impairment such as
LHON, transforming gaming into
an inclusive space.

Our

projects

Chiesi Global Rare Diseases Find out more

AiR – una nuova
dimensione per le
Fibrosi Polmonari(AiR: A New Dimension
for Pulmonary Fibrosis)

Boehringer Ingelheim Italia

Our

projects

Five digital works in augmented
reality portray the journey of
people living with pulmonary
fibrosis. Through emotions,
relationships and change, they
bring to life the challenges of
these conditions and their real
impact on patients and caregivers.
Find out more

Sangue bianco(White Blood)

Presented at the Italian Pavilion
during the 2026 Cannes Film
Festival, this short film brings
together, in a symbolic setting,
the stories of Jessica and
Lorenzo, now cured of acute
lymphoblastic leukaemia, and
Paolo, Pietro’s father, in a
narrative of memory and hope.

Our

projects

Amgen Italy Find out more

Due di noi(Two of Us)

Gilead Sciences Italy

Our

projects

The film intertwines the stories
of Chiara and Teresa, two women
living with metastatic breast
cancer. This documentary follows
their everyday lives,
relationships and plans for the
future, revealing the person
beyond the diagnosis.
Find out more

Scatti di Rinite.
Le smorfie che
non fanno ridere(Rhinitis Snaps: The Grimaces
That Aren’t Funny)

Authentic faces and gestures,
captured by Giorgio Galimberti,
tell the story of an
often-underestimated condition:
allergic rhinitis. The photographs
reveal its very real impact on the
daily lives of those affected.

Our

projects

FIRMA, a Menarini Group company Find out more

Press Play to Start

Darkness becomes the starting
point for a journey through sound
and perception. This immersive
experience brings people closer
to the reality of those living
with a visual impairment such as
LHON, transforming gaming into
an inclusive space.

Our

projects

Chiesi Global Rare Diseases Find out more

AiR – una nuova
dimensione per le
Fibrosi Polmonari(AiR: A New Dimension
for Pulmonary Fibrosis)

Boehringer Ingelheim Italia

Our

projects

Five digital works in augmented
reality portray the journey of
people living with pulmonary
fibrosis. Through emotions,
relationships and change, they
bring to life the challenges of
these conditions and their real
impact on patients and caregivers.
Find out more

Our

projects

Designed to last.

Campaigns created to move people. Projects built to be amplified.
Stories that deserve to be heard. With tangible, measurable results –
not on slides, but in the real world.

Clients who

chose us

Clients who

chose us

Via Bergognone 34
20144 Milano
c/o BASE

info@honboard.com

Contact us

Contacts

Via Bergognone 34
20144 Milano
c/o BASE

info@honboard.com

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